Search Engine Optimisation

Search Engine Optimisation


What exactly is SEO?


Search Engine Optimisation is the process of improving the visibility of a website on a search engine result page.

Search engine optimisation can be divided into two basic equally important areas:

  • on-page optimisation
  • off-page optimisation

On-page optimisation refers to elements which make up your website. Off-page optimisation refers to backlinks. 



Why is SEO important?


These days the internet is the most competitive place on earth, with millions of users searching for millions of solutions and millions of businesses wanting to be that solution.


If you have a web site, blog or online store, SEO can help your business stand out from the crowd. Most search engines users are not very inclined to troll through pages and pages of results hence you want to rank as high as possible. 


With SEO you can be that one step ahead, for example, imagine two sites marketing exactly the same product. The website optimized for search engines will undoubtedly have a higher ranking, resulting in a higher number of visits and ultimately more sales.


For best performance results in Google and other search engines, your site's content needs to be of a certian standard while at the same time meeting certain criteria.


According to Statista statistics (2020), 75% of people buy online at least once a month.

















What can SEO do for me/my business?

  • Improve the user experience of your website.
  • Encourage users to come back/purchase.
  • Improve your website's ranking, slowly but surely.
  • Bring traffic to your site while helping you understand your customers.
  • Promote your business, give it credibility and help it grow.


Some of our methods include:

  • Social Media Marketing;
  • Refferal Marketing;
  • Content Marketing;
  • Search Analytics;
  • Web Analytics.



Contact us to take your business further ...

Search Engine Optimisation
Search Engine Optimisation
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